Ever noticed that some websites seem to promote real estate “related” things more than actual real estate itself? That’s because these website owners understand the value of diversifying their income stream, so they have MONETIZED their website. And now, you’ll learn how to do the same thing.
(Note - this is part of the Internet Secrets For Nationwide Real Estate Investing Series - check out the other parts of this series here on FreeRealEstateTraining.com!)
The real estate market goes up and down, and that can be good or bad for your business. But what’s never bad is having a diversified group of income streams - and your real estate website gives you the perfect avenue to achieve that.
The very first way I recommend that you consider “monetizing” your real estate website is by signing up for Google’s program called Adsense. Adsense is a program that allows you to put some “code” on your website, and that code causes ads to be displayed on your website that are relevant to the content of the page where the ads are displayed.
The great thing about Adsense is that you can make money without actually selling anything. For example, on real estate-related web pages, Adsense generally pays between 50 cents and $1.50 for every time that someone clicks on your Adsense ad. (The amount is highly variable though - check out the Adsense website for more information.)
Google Adsense is displayed on the page you’re now looking at, in the left sidebar near the top and on the right sidebar towards the middle/bottom of the page. These ads are clicked every single day and provide the funding needed to run this website, plus a tidy profit.
(I know of MANY marketers who make 5 or 6-digit incomes MONTHLY from Google Adsense alone. And bringing in an extra $500-$3,000 per month or more is very much in the realm of possibility even for smaller websites following the guidelines I’ve been teaching you.)
An excellent supplement to Google Adsense is AdBrite. AdBrite is extremely similar to Google Adsense, with one big distinction: AdBrite’s ads analyze the money you’re likely to make from a particular ad, and if the revenue to be generated by AdBrite’s ads is less than the revenue likely to be generated by another source (such as Adsense), then AdBrite will show the more profitable ad instead. Quite a convenient feature!
Another extraordinary way to “monetize” your website is through “lead generation” programs. These programs enable you to make money simply by having the visitors to your website fill out a form that expresses interest in some type of product. For example, there’s a health newsletter that I recommend to my readers which requires no cost whatsoever, but each time someone signs up to that newsletter from my referral, I am paid $1.45. The great thing is that I make this money (and so can you) even though the person who signed up for the health newsletter never paid anything.
Additionally, there are many lead generation programs for mortgage companies that pay between $5 and $50 per lead. In these cases, you’d refer people to a page where they’ll be requesting a mortgage quote, and to receive that quote they must provide some personal information to the lender. When that happens, you’re paid a nice sum of money.
Imagine if your website could cause this to happen 10-100 times per month, totally on autopilot. What would that do for your financial situation? (And that’s a very small scale - much more is possible.)
A good source for Lead Generation programs is Azoogle.
Yet another great way to MONETIZE your website is through “Affiliate Programs”. But that’s a huge topic to itself, and I’m going to delay discussion of that until tomorrow - so be sure to check your email for the notice. (And if you’re not yet on the FreeRealEstateTraining.com update list, be sure to get on it using the form in the upper right part of this page.)
Have a great day, my friend! (Questions and comments are always welcomed here at FreeRealEstateTraining.com - use the comments area below…)
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8 Comments So Far»
thank you
Thanks Bryan, this is great info. Your site has been a shining light and I can’t tell you how much I appreciate all you do.
Thank you, Janet. I sincerely appreciate this comment. — Bryan Ellis
Great stuff, very educational and yet to the point and up to date…Thank you Bryan
Al Mendoza
Realtor/Paralegal
Thank you Brian for interesting article. Would you suggest using adsense with your own website verses using some “guru’s” cookie-cutter website?
Definitely. Cookie-cutter websites are the worst option available. You should seek a flexible tool instead of one that’s largely identical to hundreds or thousands of other people’s. — Bryan Ellis
Also did you have an article on a mentor named Peter Vekselman?
I did, but it has been deleted. — Bryan Ellis
Would you recommend him as a mentor for someone like me who in the mortgage field for 13 yrs but really is newbie in REI
As a matter of policy, I only publicly express one of three opinions about mentors/experts: (1) I endorse them; (2) I do not know them; or (3) I know them, but I do not offer an endorsement. Peter Vekselman fits into category 3.– Bryan Ellis
Thank you for your time,
Mario
Hi Bryan,
I recently stumbled upon you and your site during one of those
late night surfing binges…. I was searching and researching for information that would help me in building my real estate related business in a more efficient way.
I am extremely thankful that I did find you, as you seem very genuine. But more than that, you offer highly educated knowledge that has a different twist to it, stuff that we just can’t learn from ANY of the so called “gurus”.
Thanks so much for all you help!
I had some personal questions and suggestions that I would be interested in running by you, but you have done an extremely great job in shielding yourself from being overloaded from too many people sucking up your time and energy. Don’t blame you at all…
However, I am local here in the Atlanta area and have deals and projects from time to time that could possibly benefit both of us from a joint venture standpoint.
HOW DO I CONTACT YOU?? I tried going through the “joint ventures” section but there is no where to send a message to you, or at least I didn’t see anywhere.
Please let me know..
Thanks
Jeff Pittard/ Snellville, GA
Bryan, Please send the video on starting up a website. Your site have been informative and current. Keep up the good work.
Steven
I am very interested in making additional money with my website. I have not been making money by selling properties that is for sure. I have plenty of investors looking. There are great buys out there. Unless it is owner financing or a cash deal then bank financing has not been a viable option. What are the legalities involved with disclosures that we are making money from doing this. I do not want to jeopardize my license for a few dollars. What is he catch if any?
Thank you
Merry Christmas
Hi Bryan ,
tons of ideas here I never thouught about! Were very thankful for all you do! Coop
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