I’m sick of it.
I’ve just gotten yet another email from a real estate “guru” who never sends me anything but “invitations” to webinars and teleconferences.
Look, I’m all for webinars and teleconferences and even offer them myself sometimes. But geez! This guy, who is here in Atlanta, seems absolutely opposed to giving away any valuable content without delivering it through a teleconference and attaching a price tag to it.
So I made a radical decision: I looked through my e-mail to find the name of every real estate guru who has e-mailed me this week. And if I’ve not gotten at least one useful piece of information from them in that time period, I removed myself from their email list.
Enough is enough. It’s reasonable for these people to sell things to make money, but it’s nothing but purely disrespectful to you if that’s all they ever do. So here are the steps I recommend:
- Take a minute to go through your e-mail inbox for the past couple of weeks – it’s helpful to “sort” your inbox by the sender’s name
- For every email from a real estate “guru” – do a quick scan of the content they send you. Is any of it worthwhile or potentially worthwhile? If not, go to the end of any email from the guru and click the “unsubscribe” link.
- If the emails you receive from a particular guru are helpful or informative, send them a note or make a post on their blog thanking them for it – they’ll really appreciate it
Ok, my rant is over. Back to business
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