The National Association of Realtors (NAR) believes that high-tech homes are the best candidates for future sales, with 67 percent of realtors surveyed reporting that their clients are “excited about homes with new technologies”[1]. Monitored security, home theater pre-wire/systems and energy management technologies all make homes more attractive and easier to sell, report the realtors. Although a spokesperson from the Consumer Electronics Association (CEA) warns that the market needs to recover further before these technologies can “play a more important role in home sales,” most realtors are already experiencing the benefits of these technologies when it comes to selling homes and believe that home technologies will continue to play an important role in home sales in the future – as soon as within the next five years[2]. The CEA is calling on manufacturers of electronic home technologies to “lay the groundwork now to take advantage of the eventual upswing in the real estate market” by developing new technologies and educating realtors and consumers about how they work.
In your experience, are you finding that home technology plays a major role in the successful sale of a property?
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[1] http://realtormag.realtor.org/daily-news/2011/08/12/home-installed-tech-grow-in-importance
[2] http://www.virtual-strategy.com/2011/08/11/cea-study-finds-most-realtors-believe-installed-home-technologies-will-play-important-rol
